Founded in 2008 by Jaime and Elodie in Barcelona, DOIY is a design-driven global brand that crafts unique homewares that make a statement and tell a story. DOIY design objects for the home and kitchen that are unconventional, unique, creative, thoughtful, and emotional and offer a fresh approach to design, informed by youth culture, nostalgia, and fashion. Every piece has a story. Whether they surprise, cheer up, send good vibes, or make you laugh, DOIY's pieces always provoke a pleasurable emotion. They love to distort reality and give a different perspective to the things around us, running away from the standards and basics, breaking the rules and looking for beauty in the unexpected.